Skip to content
purpose-hero-mob

Our Purpose

People, innovation and technology, united by purpose.

We create sustainable success for our clients, employees and customers by fostering environments where people and technology work hand in hand.
purpose-hero-desk

Where we came from and where we’re going
purpose-1-mob

Driven by data and led by people, we are grounded in a culture of diversity, accountability and respect. Our focus on continuous improvement and adaptability drives transformative customer experiences, helping clients stay competitive and set new standards for service excellence.
purpose-1-desk
Our purpose

To consistently deliver meaningful experiences by empowering people, driving innovation and harnessing technology.

Our vision

To be the digitally-enabled, data-driven and people-led customer experience brand of choice.

Our solutions

People-powered CX solutions, combined with industry-leading technology, redefines our clients’ delivery of customer experience.

Our impact by the numbers

Probe CX employees are driven by a collective goal: to create exceptional customer experiences.

9500 +

Team members

Our global team operates from delivery centres across four countries.

~13 days

Time-to-hire

We hire top contact centre talent in just 13 days, compared to the industry average of 18 days.

150 +

Masterclasses

750+ leaders attended in FY26, developing the skills to lead with excellence.

Industries we serve

We partner to deliver high-impact customer experiences
BFSI

Increase responsiveness, proactively manage risk and create long-term relationships while preserving trust. 
Government

Our experts implement efficiencies that support improved civilian engagement with government services. 
Healthcare

We help ensure equitable patient experiences and streamline service delivery with reduced operational cost. 
Telecommunications

We help telcos effectively handle high volumes, ensure fast issue resolution and reduce customer churn.
Energy & Utilities

Drive self-service adoption to reduce cost-to-serve, while digital agents manage peak demand and service outages.
Retail & Ecommerce

Partner with us to retain customers and drive loyalty with experiences that contribute to revenue growth.
Travel

Shape memorable experiences with 24/7 automated support to manage complex bookings and journey disruptions.
Mining

We offer advanced data-driven solutions focused on process optimisation, resulting in a competitive advantage. 
Transport & Logistics

Streamline operations and the customer journey to increase customer satisfaction with proactive exception management.

 
Our ESG commitment
Probecx_230503_084mob

Our ESG commitment

We believe every interaction is an opportunity to contribute to a better world. Our commitment to Environmental, Social and Governance (ESG) principles means fostering sustainable and ethical operations that benefit our communities and the planet.
Working conditions, diversity & inclusion
Environmental stewardship
Community impact
Ethics & data responsibility
ESG in action

Creating positive change
environment
Environmental initiatives

From our #ProbeEarth tree-planting projects to the Solar-Powered Clean Water Project in the Philippines, we are actively working to safeguard the planet for future generations. We prioritise the use of eco-friendly products and embrace sustainable sourcing practices.

social-initiatives
Social initiatives

We are committed to making a positive difference in the communities where we operate. Our teams volunteer and partner with organisations like Westside Community Care, Brigada Eskwela and FareShare to support vital causes like education, healthcare and food security.

technology-for-good
Technology for good

We use our contact centre technology and volunteer teams to support causes such as the My Room Children's Cancer Charity telethon. We also excel at creating sustainable success for organisations, and ensure the responsible use of technology through regular employee training.

Ethical and responsible digital solutions
ethical-mob

We believe that the power of technology must be harnessed not just for business efficiency, but as a force for good. Our commitment ensures that every digital solution we deploy is ethical, responsible and aligned with our purpose of consistently delivering exceptional experiences.
ethical
Ethics & data responsibility

We are committed to strong data governance, privacy protection and responsible data handling. Our digitally-enabled solutions help clients engage with their customers ethically and responsibly, with a focus on protecting privacy.

AI risk & ethics oversight

Our dedicated AI Risk and Ethics Committee plays a crucial role in overseeing the ethical and responsible development, deployment and usage of artificial intelligence within the Group in line with our digital strategy.

Security & compliance

We foster a culture of compliance through regular training programs covering information security, cybersecurity awareness and privacy to uphold the integrity of our technology ecosystem.

Affiliations
Frame 1952-1
Careers

Your growth. Our purpose.

Probe CX is the employer of choice investing in your growth. We believe in hiring for potential and passion, not just experience, providing all the necessary training for you to succeed. You will learn from industry experts, work with next-gen technology and develop skills at the forefront of customer experience innovation.

At the core of Probe CX is a commitment to empowering people, shaped by our values:

  • Diverse, empowered and accountable
  • Innovative and customer-obsessed
  • Respect and empathy for all