Probe CX executive named Woman Leader of the Year at Asia CEO Awards

One of Probe CX’s most passionate executives has been crowned Woman Leader of the Year at the Asia CEO Awards.

MicroSourcing and Beepo CEO, Haidee Enriquez, who oversees one of the largest offshoring providers in the Philippines, received the honour in front of more than 1,000 people at a gala ceremony at the Manila Marriott.

P_Web_Haidee woman of the year

Now in its 14th year, the Asia CEO Awards is the largest event of its kind in Southeast Asia and recognises the commitment of individuals and organisations that are helping drive the growth of their industries and the Philippines’ overall development.

Having been named one of 15 Woman Leader of the Year Circle of Excellence awardees, Enriquez was declared the category’s ‘Grand Winner’ and reflected on Nobel Peace Laureate Desmond Tutu’s words about only standing out in a crowd when others carry you on their shoulders.

“There have been many who have carried me on their shoulders as I journeyed from a small, remote barrio in Palawan where I was born and raised to this illustrious venue, surrounded by all of you beautiful people,” she said.
“I share this honour with them.”

Befitting an award that recognises Filipino women who have helped benefit the country’s economy and social status, Enriquez also applauded her countrywomen.

“The struggles and the triumphs of every woman leader here tonight are resounding testament to the fact that yes - the Filipino can, and yes - the Filipino women can,” she said.

The Asia CEO Awards received an incredible 600 nominations across 15 award categories and Woman Leader of the Year was a fitting honour for Enriquez, who brings a unique mix of strategic thinking, collaboration and resilience to her role at MicroSourcing and Beepo.

Born and raised in a remote barrio in Puerto Princesa, she is also committed to rural development and ensuring growth and opportunities extend beyond urban centres. This includes her guardianship of MicroSourcing's corporate social responsibility or CSR initiatives, which have directly impacted the lives of 11,401 individuals.

In a touching tribute to her mother, a member of one of the indigenous people groups of Palawan, Enriquez closed her speech with a phrase from her tribal Cuyunon language.

“Matamang salamat kanindong tanan (thank you very much to all of you).”

Founded in 2006, MicroSourcing is one of the most experienced offshoring providers in the Philippines with 600-plus clients and more than 8,000 staff across 12 offices.